Job Description

Job Description

Job Description

Marketing Manager
Contract: Jul - Dec 2024
Remote:
PR: 45 - 50/hr

• Work to support new business lines and expansion opportunities through thoughtful, strategic, multi-channel CRM strategies.
• Manage end-to-end development and execution of multi-channel campaigns (email, push, in-app) messaging that includes driving the creative review process, collaborating with designers and copywriters, identifying target audience segments and capturing feedback from multiple stakeholders.
• Set-up and monitor complex journeys, triggers and automations with static and dynamic content.
• Be responsible for tracking your initiatives, reporting progress out to team proactively and identifying next steps from campaign learnings
• Establish a strong working relationship with cross functional stakeholders in our Product, Marketing Operations, Analytics and Strategy teams.
• Analyze campaign results, develop benchmarks, and create and share regular performance reports

Requirements

• 3+ years experience in customer retention, email, or growth marketing
• In-depth understanding of ESP/Marketing Automation platforms (ie Braze, Iterable, ExactTarget, Salesforce Marketing Cloud, Responsys) and experiencing deploying complex CRM programs ● Experienced with data analysis, targeting and program measurement (preference for SQL proficiency)
• Results-oriented with an exceptional track record of developing profitable retention or cross-channel marketing programs and exceeding performance targets
• Highly motivated with an entrepreneurial spirit and ability to work independently, while also able to build strong internal relationships and consensus on initiatives
• Strong analytical skills; able to create data-driven marketing campaigns end-to-end
• Strong stakeholder management and interpersonal skills
• Hands-on experience with CRM technology, segmentation tools, and complex data structures and systems
• Familiarity with data visualization platforms such as Tableau, Looker, Periscope, etc.
• Extremely organized, dependable, self-motivated ability to multi-task
• Bachelor’s degree or equivalent experience

Pride Global offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.

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